Our client Promedwork, with whom we have had the privilege of working since 2008, presented us with a challenge - to create a fresh logo for their Angolan branch. The objective was to establish a new brand while considering the possibility of continuity or evolution. Dotgraf accepted the challenge and crafted a logo that seamlessly fuses an eye/iris with traditional Angolan patterns.

This unique fusion resulted in a brand that is both distinctive and authentic, while preserving the same lettering from 2008 that remains relevant to this day. The final outcome is a "new" version of Promedwork that embraces Angolan culture and tradition, while maintaining consistency with the existing image and introducing innovation and technology from state-of-the-art ophthalmology tools.